Privacy Policy
Your privacy is our priority. Learn how we protect your data.
Last updated: June 5, 2025
AdSprout, Inc. ("AdSprout," "we," "us," or "our") operates a programmatic advertising platform that connects brands with retailers to deliver targeted in-store advertising experiences throughout the United States. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform, website, and services.
Information We Collect
Account Information
When you create an account, we collect:
- Name, email address, and contact information
- Company or organization details
- Account preferences and settings
- Billing and payment information
Platform Usage Data
We collect information about how you use our platform:
- Campaign creation and management activities
- Ad performance metrics and analytics
- Location and placement data for retailers
- Device information and technical specifications
- Log data including IP addresses and timestamps
In-Store Advertising Data
For our in-store advertising services, we process:
- Aggregated and anonymized shopper behavior patterns
- Product and inventory information
- Store location and layout data
- Campaign performance and attribution data
- In-store display and placement analytics
How We Use Your Information
Platform Operations
- Provide and maintain our services
- Process transactions and billing
- Offer customer support
- Send important platform updates
Advertising Services
- Deliver targeted advertisements
- Measure campaign performance
- Provide analytics and insights
- Optimize ad placement and timing
Improvement & Analytics
- Enhance platform functionality
- Conduct research and analysis
- Develop new features
- Ensure security and prevent fraud
Legal & Compliance
- Comply with legal obligations
- Enforce our terms of service
- Protect rights and property
- Respond to legal requests
How We Share Information
We Never Sell Personal Data
AdSprout does not sell, rent, or trade your personal information to third parties for their marketing purposes.
Limited Sharing for Business Operations
We may share information in these specific circumstances:
- Service Providers: Trusted partners who help us operate our platform (payment processing, hosting, analytics)
- Business Partners: Between brands and retailers for campaign execution (aggregated data only)
- Legal Requirements: When required by law or to protect our rights and users
- Business Transfers: In connection with mergers, acquisitions, or asset sales
Data Security & Protection
Encryption
Data is encrypted in transit and at rest using industry-standard protocols
Access Controls
Strict access controls and authentication measures protect your data
Monitoring
Continuous monitoring and auditing of our security systems
Your Privacy Rights
As a US-based platform, we respect your privacy rights and provide you with control over your personal information:
Access & Portability
Request access to your personal data and receive a copy in a portable format
Correction
Request correction of inaccurate or incomplete personal information
Deletion
Request deletion of your personal information, subject to certain exceptions
Restrict Processing
Request to limit how we process your personal information
To exercise your rights: Contact us at privacy@adsprout.com or through your account settings.
How We Collect Information
As an in-store advertising platform, we collect information through the following methods:
Platform Interactions
Information you provide directly when using our web platform, creating campaigns, and managing your account
In-Store Analytics
Aggregated performance data from in-store advertising displays and campaign analytics
Business Communications
Information shared through business communications, support interactions, and partnership agreements
Note: We do not use traditional web cookies for tracking since our focus is on in-store advertising experiences. Our data collection is primarily through direct platform interactions and in-store analytics.
Data Retention
We retain your information only as long as necessary for the purposes outlined in this policy:
- Account Information: Retained while your account is active and for a reasonable period after account closure
- Campaign Data: Retained to provide ongoing analytics and reporting as long as needed for business purposes
- Financial Records: Retained in accordance with applicable tax and accounting requirements
- Legal Requirements: Some data may be retained longer if required by law or for legitimate business interests
You can request deletion of your personal information at any time, subject to certain legal and business requirements.
Questions About This Policy?
Contact Our Privacy Team
For privacy-related questions or to exercise your rights:
Policy Updates
We may update this policy periodically. We'll notify you of material changes through:
- Email notifications to registered users
- Platform notifications
- Updates to this page with revised date